📺 The entire Venu is 86ed
FuboTV secures preliminary injunction to block Venu Sports launch
It’s official — Venu Sports won’t begin streaming anytime soon after a federal judge granted a preliminary injunction to squash the megalithic app (which was set to launch on August 23rd) on Friday.
August 19, 2024
🌡️ Reaching a Fever pitch
Indiana Fever report WNBA highs in attendance, social media engagement, and team sponsors
The Indiana Fever may rank seventh in the WNBA standings, but the team is coming first in virtually every meaningful business growth metric. This Wednesday, the Fever released pivotal numbers demonstrating just how much Caitlin Clark has already changed the game for the franchise.
August 16, 2024
🎮 Caught in 2K
Newest edition of NBA 2K features expansive WNBA content centering rookies
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Long-running sports video game franchise NBA 2K announced expansive in-game WNBA upgrades for its forthcoming NBA 2K25 title yesterday, giving gamers innovative offerings around the league’s biggest players.
August 16, 2024
💸 Wingin’ it
Dallas Wings see massive valuation jump to $208M amid rocky season
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The Dallas Wings may be having a tough time on the court as they sit at the bottom of the WNBA standings, but they’re making serious bank off of it. A recent 1% stake sale puts the WNBA team at a $208M valuation, a massive jump from Sportico’s $75M valuation for the team in June.
August 14, 2024
🥇 The results are in
NBCUniversal and CBC report historic Olympic viewership in U.S. and Canada
U.S. Olympic media partner NBCUniversal and Canadian broadcaster CBC released their final numbers from the 2024 Paris Olympics, proving the post-pandemic slump is over. The sky-high numbers also position them to cash in when they broadcast the Summer Games’ return to North America during LA28.
August 14, 2024
⚽ Signed, sealed, delivered
NWSL and NWSLPA agree to CBA terms through 2030
On Friday, Sportico broke the news that the NWSL and its players’ union, the NWSLPA, had quietly agreed on a new collective bargaining agreement (CBA) in effect through at least 2030. It’s a smart play for both sides as the NWSLPA pushes for improved conditions and the league looks to get ahead of labor demands as it expands.
August 12, 2024
📺 Doing numbers
NBCUniversal continues Olympic viewership hot streak
One thing that seems to get better with time? NBCUniversal’s viewership numbers during the 2024 Paris Olympics. On Friday, NBCU shared metrics through the previous 14 days of programming, with the latest data proving that Team USA primetime victories are always a ratings winner.
August 12, 2024
👀 Sitting this one out
Warner Bros. Discovery endures several hits to business amid NBA fallout
It’s been a tough few weeks for Warner Bros. Discovery (WBD), the global multimedia brand that has endured everything from being shut out of the NBA’s media rights renewal to losing billions in its linear TV business. In recent days, WBD’s stock has plummeted and was down 40% YTD prior to yesterday’s opening bell.
August 09, 2024
🤸 The Biles II, Tour
Simone Biles and Athleta team up for post-Olympic gymnastics tour
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Everyone loves Team USA’s women’s gymnastics squad — just ask the 12.7M who watched them win gold last week. And to capitalize on this Olympic hype, prominent Simone Biles sponsor Athleta is putting on a sophomore edition of its U.S. gymnastics tour.
August 07, 2024
💰 Follow the leader
Sports industry experts weigh in on the game’s latest trends
Accounting firm PricewaterhouseCoopers (PwC) released its annual Global Sports Survey last Friday. The report surveyed 411 sports leaders from across 46 countries to distill a global perspective on the industry today, while also sharing short-term predictions.
August 07, 2024
🥇 Channeling positive energy
2024 Paris Olympics continue to draw record viewership across global platforms
The 2024 Paris Olympics have been a return to form for athletes and media companies alike. On Saturday, International Olympic Committee president Thomas Bach divulged a few key numbers that prove the Games are so back after a post-pandemic slump.
August 05, 2024
👀 Pulse check
SponsorPulse offers context on demographics primed for Olympic messaging
The Olympics are well underway, but there’s still key emerging data around the Games that can inform future marketing strategies. Sponsorship insight platform SponsorPulse analyzed demographic data from four different countries — the U.S., Canada, U.K., and France — and offered insights on the audience tuning in to Paris 2024.
August 02, 2024