Athletes Unlimited Pro Softball announces multi-year deal to bring the league to Kansas
Last Friday, Athletes Unlimited (AU) Pro Softball announced a multi-year agreement with Wichita State University to bring pro softball to Kansas, creating the first pro women’s sports league to play a full season in Wichita.
November 20, 2023
The 2023 Women's College World Series reaches new viewership highs
The NCAA softball competition reached new viewership highs when Oklahoma scored its third consecutive championship on Thursday, strengthening the tournament’s business bonafides along the way.
June 12, 2023
Athletes Unlimited will play a doubleheader during the Little League Softball World Series
Last Friday, the women’s sports organization announced a doubleheader showdown during August’s Little League Softball World Series in order to promote the sport’s whole ecosystem.
June 05, 2023
The University of Arkansas announced an operating surplus in FY 2022
On Friday, the school’s athletics department announced an operating surplus of $8.19 million in FY 2022, outpacing its pre-pandemic totals.
January 23, 2023
NIL platform MarketPryce booked agreements with eight athletes on Monday to launch MP Content Crew
During a three month pilot program, the creator network will create educational financial content for fellow collegiate players.
November 02, 2022