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Paige Bueckers makes waves with snack product launches as women athletes win over Gen Z consumersPaige Bueckers makes waves with snack product launches as women athletes win over Gen Z consumers
Paige Bueckers makes waves with snack product launches as women athletes win over Gen Z consumers
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Last week, Good Eat’n — a plant-based snack brand launched by NBA legend Chris Paul — announced that WNBA phenom Paige Bueckers joined the company as an equity partner and will launch her own new snack called Ragerz.
December 11, 2025
Mercedes-Benz announces game-changing WTA partnership to close pay gapsMercedes-Benz announces game-changing WTA partnership to close pay gaps
Mercedes-Benz announces game-changing WTA partnership to close pay gaps
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December 11, 2025
Olympic roster spots on the line as Rivalry Series resumesOlympic roster spots on the line as Rivalry Series resumes
Olympic roster spots on the line as Rivalry Series resumes
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The spiciest series in sports just grew hotter.
December 10, 2025
Netflix and Paramount Skydance make billion-dollar moves to acquire Warner Bros. Discovery, shaking up sports landscapeNetflix and Paramount Skydance make billion-dollar moves to acquire Warner Bros. Discovery, shaking up sports landscape
Netflix and Paramount Skydance make billion-dollar moves to acquire Warner Bros. Discovery, shaking up sports landscape
On Friday, Netflix announced it will acquire the streaming and studio divisions of Warner Bros. Discovery (WBD), now separated under the Warner Brothers (WB) brand, in a $82.7B deal. But in dramatic fashion, Paramount Skydance threatened to finish what it started as it launched a $108.4B hostile bid for the entire company to compete with what was considered a done deal.
December 09, 2025
Germany’s Frauen Bundesliga makes bold move to separate from DFB as league goes independentGermany’s Frauen Bundesliga makes bold move to separate from DFB as league goes independent
Germany’s Frauen Bundesliga makes bold move to separate from DFB as league goes independent
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Last week, the Frauen Bundesliga — Germany’s 14-club professional women’s soccer league — made the surprising decision to split from the Deutscher Fußball-Bund (DFB), the nation’s governing body for the sport.
December 09, 2025
Notre Dame controversially left out of 2025 College Football PlayoffNotre Dame controversially left out of 2025 College Football Playoff
Notre Dame controversially left out of 2025 College Football Playoff
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Especially with this convoluted selection process, someone's always going to be mad.
December 08, 2025
Quarterbacks headline drama-filled Week 14Quarterbacks headline drama-filled Week 14
Quarterbacks headline drama-filled Week 14
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The postseason plot thickens with four weeks left in the regular season.
December 08, 2025
Angel Reese offers playbook on how athletes and brands can capitalize on authentic off-court experiences for Gen ZAngel Reese offers playbook on how athletes and brands can capitalize on authentic off-court experiences for Gen Z
Angel Reese offers playbook on how athletes and brands can capitalize on authentic off-court experiences for Gen Z
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“At this point, Angel Reese is as much of a socialite as she is a basketball player,” writes Marie Claire’s Ariel Baker in an article singing the 23-year-old’s praises, lauding Reese’s iconic French twist while sitting front-row at a Chanel show in NYC while effusing about being “obsessed with her duality.”
December 06, 2025
A World Drivers’ Championship title fight preview ahead of the Abu Dhabi Grand PrixA World Drivers’ Championship title fight preview ahead of the Abu Dhabi Grand Prix
A World Drivers’ Championship title fight preview ahead of the Abu Dhabi Grand Prix
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Fasten your seatbelts because for the first time since 2010, three drivers are in contention for the coveted World Drivers’ Championship (WDC) crown ahead of Sunday’s 8 a.m. ET season finale. Let’s set the stage before the lights go out at the Abu Dhabi Grand Prix.
December 05, 2025
Conference championship weekend is final piece of College Football Playoff PuzzleConference championship weekend is final piece of College Football Playoff Puzzle
Conference championship weekend is final piece of College Football Playoff Puzzle
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It’s NCAA football conference championship weekend, aka teams’ last chance to show the College Football Playoff (CFP) selection committee that they belong in the 12-team hunt for the national championship before Sunday’s 12 p.m. ET selection show.
December 05, 2025
Latest WNBA CBA negotiation details could impact spring marketing plans Latest WNBA CBA negotiation details could impact spring marketing plans
Latest WNBA CBA negotiation details could impact spring marketing plans
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December 04, 2025
Michele Kang establishes research institute within U.S. Soccer dedicated to researching women athletesMichele Kang establishes research institute within U.S. Soccer dedicated to researching women athletes
Michele Kang establishes research institute within U.S. Soccer dedicated to researching women athletes
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On Tuesday, U.S. Soccer announced the creation of the Kang Women’s Institute, a research platform within the organization funded by the aforementioned Kang’s generous $55M in total commitments to support women’s soccer. The platform aims to close the gaps in scientific research around women athletes in the lead-up to the Women’s World Cups in 2027 and 2031.
December 04, 2025
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