For Soccer, a North American leader in soccer marketing, media, and experiences, released its annual fan insights report on U.S. soccer fans yesterday. Its numbers illustrate that the beautiful game’s American fanbase is becoming more diverse, especially when it comes to women and people of color.

We finally have the deets on the NWSL’s new collective bargaining agreement (CBA) signed on August 9th, and they’re even better than expected. The league has granted unprecedented player autonomy through several concessions, including the elimination of its draft. Here’s more on how the NWSL just became arguably the most player-forward league in sports.

The Indiana Fever may rank seventh in the WNBA standings, but the team is coming first in virtually every meaningful business growth metric. This Wednesday, the Fever released pivotal numbers demonstrating just how much Caitlin Clark has already changed the game for the franchise.

On Friday, Sportico broke the news that the NWSL and its players’ union, the NWSLPA, had quietly agreed on a new collective bargaining agreement (CBA) in effect through at least 2030. It’s a smart play for both sides as the NWSLPA pushes for improved conditions and the league looks to get ahead of labor demands as it expands.

The NWSL’s Angel City FC (ACFC) further leaned into its namesake by launching a new philanthropic branch called the Angel City Impact Fund on Monday. It’s the latest way the club is making good on its intention to give back to the LA community, a plan that has engendered love — and a fiercely loyal fandom.

Women’s soccer players have been featured in primetime more than ever this year — and no, we’re not just talking about the matches on TV. Many active and retired women’s soccer stars are going from the pitch to the mic as they’re increasingly seen as assets in the media game.

Following parent company Warner Bros Discovery’s (WBD) decision to add live men’s sports to HBO in October, revamped WBD-owned channel TruTV and Max — HBO’s streamer announced their first-ever USWNT alternative telecast (aka altcast) yesterday.

After putting its controlling stake up for sale in March, Angel City FC is seeing even more big-name buy-in. As mentioned on Wednesday, longtime Disney CEO Bob Iger and his wife, USC journalism school dean Willow Bay, are reportedly purchasing that controlling stake in the NWSL club, which now has a reported valuation between $250M and $300M.

Despite the rising popularity of women’s soccer in the U.K., the standing of Reading FC Women has dipped from bad to worse. Per SportsPro Media, the team, which played in the second-tier Women’s Championship (WC) last season, recently applied for fifth-tier status as finances have rendered the club unable to meet WC’s compliance requirements.

The Women’s Super League (WSL) is getting bigger and better, and the numbers continue to prove it. After the season wrapped in May, new data from the Women’s Sport Trust (WST) and Future Sport & Entertainment indicate UK soccer fans are spending more time watching WSL matches than ever before.

Actress and Angel City FC (ACFC) investor Jennifer Garner is wielding the power of the highest-valued NWSL team to promote her other ventures. On Tuesday, ACFC announced a multiyear partnership with Garner’s children’s nutrition company, Once Upon a Farm.

Recent investment in the UK’s Women’s Super League (WSL) — from the development of NewCo to expanded broadcast deals — has led to immediate and explosive ROI. According to new Deloitte data from the 2022-23 season (following England’s 2022 Euros win), the aggregate revenue of WSL clubs rose 50% to $50.8M. Here’s more from the game-changing report.