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💰 Courage to change💰 Courage to change
Billionaire Marc Lasry reportedly buying control stake in NWSL’s NC Courage
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Billionaire investor Marc Lasry has put his hat in the ring for NWSL ownership in the past, and he seems to finally have an in. An exclusive Sportico report indicates the former Milwaukee Bucks owner is close to finalizing a deal for a control stake of the NWSL’s NC Courage, which is currently valued at about $108M — more than double the team’s $52M valuation in 2023.
September 20, 2024
⚽ Driving the game forward⚽ Driving the game forward
For Soccer’s annual survey proves U.S. soccer fandom is becoming more diverse
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For Soccer, a North American leader in soccer marketing, media, and experiences, released its annual fan insights report on U.S. soccer fans yesterday. Its numbers illustrate that the beautiful game’s American fanbase is becoming more diverse, especially when it comes to women and people of color.
September 18, 2024
🏆 A New Deal🏆 A New Deal
NWSLPA shares details on historic labor wins from new NWSL CBA deal
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We finally have the deets on the NWSL’s new collective bargaining agreement (CBA) signed on August 9th, and they’re even better than expected. The league has granted unprecedented player autonomy through several concessions, including the elimination of its draft. Here’s more on how the NWSL just became arguably the most player-forward league in sports.
August 23, 2024
🌡️ Reaching a Fever pitch🌡️ Reaching a Fever pitch
Indiana Fever report WNBA highs in attendance, social media engagement, and team sponsors
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The Indiana Fever may rank seventh in the WNBA standings, but the team is coming first in virtually every meaningful business growth metric. This Wednesday, the Fever released pivotal numbers demonstrating just how much Caitlin Clark has already changed the game for the franchise.
August 16, 2024
⚽ Signed, sealed, delivered⚽ Signed, sealed, delivered
NWSL and NWSLPA agree to CBA terms through 2030
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On Friday, Sportico broke the news that the NWSL and its players’ union, the NWSLPA, had quietly agreed on a new collective bargaining agreement (CBA) in effect through at least 2030. It’s a smart play for both sides as the NWSLPA pushes for improved conditions and the league looks to get ahead of labor demands as it expands.
August 12, 2024
💝 In the arms of an Angel💝 In the arms of an Angel
Angel City FC expands nonprofit community investment with Angel City Impact Fund
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The NWSL’s Angel City FC (ACFC) further leaned into its namesake by launching a new philanthropic branch called the Angel City Impact Fund on Monday. It’s the latest way the club is making good on its intention to give back to the LA community, a plan that has engendered love — and a fiercely loyal fandom.
July 31, 2024
🔥 Blazing a trail🔥 Blazing a trail
Former USWNT players bringing starpower and views to broadcast platforms
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Women’s soccer players have been featured in primetime more than ever this year — and no, we’re not just talking about the matches on TV. Many active and retired women’s soccer stars are going from the pitch to the mic as they’re increasingly seen as assets in the media game.
July 24, 2024
📺 Maxed out📺 Maxed out
Warner Bros. Discovery leans into sports media trend with first-ever USWNT altcast
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Following parent company Warner Bros Discovery’s (WBD) decision to add live men’s sports to HBO in October, revamped WBD-owned channel TruTV and Max — HBO’s streamer announced their first-ever USWNT alternative telecast (aka altcast) yesterday.
July 12, 2024
💰 It’s a small world💰 It’s a small world
Disney CEO Bob Iger and USC Dean Willow Bay to purchase Angel City FC at a record-high valuation
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After putting its controlling stake up for sale in March, Angel City FC is seeing even more big-name buy-in. As mentioned on Wednesday, longtime Disney CEO Bob Iger and his wife, USC journalism school dean Willow Bay, are reportedly purchasing that controlling stake in the NWSL club, which now has a reported valuation between $250M and $300M.
July 08, 2024
⚽ You’re Reading that right⚽ You’re Reading that right
Reading FC Women falls to fifth tier of UK women’s soccer amid club’s financial freefall
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Despite the rising popularity of women’s soccer in the U.K., the standing of Reading FC Women has dipped from bad to worse. Per SportsPro Media, the team, which played in the second-tier Women’s Championship (WC) last season, recently applied for fifth-tier status as finances have rendered the club unable to meet WC’s compliance requirements.
July 03, 2024
🇬🇧 The revolution will be telly-vised🇬🇧 The revolution will be telly-vised
WSL touts average length of match viewership as key audience engagement metric
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The Women’s Super League (WSL) is getting bigger and better, and the numbers continue to prove it. After the season wrapped in May, new data from the Women’s Sport Trust (WST) and Future Sport & Entertainment indicate UK soccer fans are spending more time watching WSL matches than ever before.
July 01, 2024
🌱 Grow what you know🌱 Grow what you know
Angel City FC investor Jennifer Garner coordinates partnership with her nutritional snacks company
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Actress and Angel City FC (ACFC) investor Jennifer Garner is wielding the power of the highest-valued NWSL team to promote her other ventures. On Tuesday, ACFC announced a multiyear partnership with Garner’s children’s nutrition company, Once Upon a Farm.
June 21, 2024
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