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Sephora enters F1 Academy partnership as beauty brands consider racing’s women fans

Sephora enters F1 Academy partnership as beauty brands consider racing’s women fans

Sports Business

Sephora enters F1 Academy partnership as beauty brands consider racing’s women fans

Today, F1 Academy — the racing league’s circuit for women drivers — named Sephora as its official beauty retail partner. The global beauty store is the latest in the space to flag racing as a place to connect with women fans, as many are being drawn to the sport.

Plenty of changes as Formula 1 drives into 2026 season

Plenty of changes as Formula 1 drives into 2026 season

Plenty of changes as Formula 1 drives into 2026 season

Start your engines because Formula 1 (F1) is back, with a record-tying 24-race season on deck. From new car numbers to shiny new regulations, plenty has changed ahead of tomorrow’s 11 p.m. ET Australian Grand Prix. Buckle up.

A World Drivers’ Championship title fight preview ahead of the Abu Dhabi Grand Prix

A World Drivers’ Championship title fight preview ahead of the Abu Dhabi Grand Prix

A World Drivers’ Championship title fight preview ahead of the Abu Dhabi Grand Prix

Fasten your seatbelts because for the first time since 2010, three drivers are in contention for the coveted World Drivers’ Championship (WDC) crown ahead of Sunday’s 8 a.m. ET season finale. Let’s set the stage before the lights go out at the Abu Dhabi Grand Prix.

December 05, 2025

McLaren’s Lando Norris takes 24-point World Drivers’ Championship lead into Las Vegas Grand Prix

McLaren’s Lando Norris takes 24-point World Drivers’ Championship lead into Las Vegas Grand Prix

McLaren’s Lando Norris takes 24-point World Drivers’ Championship lead into Las Vegas Grand Prix

The spectacle of Formula 1 meets Las Vegas, a city synonymous with high-stakes thrills, this weekend. It’s the first stop on the season-ending tripleheader — and drivers need to go all in because what happens in Vegas could decide the World Drivers’ Championship (WDC).

November 21, 2025

Red Bull’s Max Verstappen makes late push for World Drivers’ Championship contention

Red Bull’s Max Verstappen makes late push for World Drivers’ Championship contention

Red Bull’s Max Verstappen makes late push for World Drivers’ Championship contention

Feel that? It’s the temps emanating from this weekend’s Singapore Grand Prix (GP). Not only has Sunday’s 8 a.m. ET race already been given a heat hazard declaration, but the race for the World Drivers’ Championship (WDC) is also scorching hot, especially with just seven GPs to go.

October 03, 2025

Ferrari’s Lewis Hamilton is the storyline to watch ahead of 2025 F1 season

Ferrari’s Lewis Hamilton is the storyline to watch ahead of 2025 F1 season

Ferrari’s Lewis Hamilton is the storyline to watch ahead of 2025 F1 season

Start your engines because Formula 1 (F1) is officially back with the first of this season’s 24 Grands Prix (GP) hitting the track from Australia Sunday at 12 a.m. ET. The single point awarded for fastest lap might be gone, but the drama is just as spicy.

Sir Lewis Hamilton will drive last race for Mercedes at World Constructors’ Championship–deciding Abu Dhabi Grand Prix

Sir Lewis Hamilton will drive last race for Mercedes at World Constructors’ Championship–deciding Abu Dhabi Grand Prix

Sir Lewis Hamilton will drive last race for Mercedes at World Constructors’ Championship–deciding Abu Dhabi Grand Prix

Some drivers are leaning into the brotherly love heading into this weekend’s Abu Dhabi Grand Prix season finale, while others are choosing a different way to express their feelings. The tea is hot, the beef is well done, and there’s plenty on the line as F1 prepares to cap off another dramatic season.

December 06, 2024

A deep dive into Formula 1 and F1 Academy

A deep dive into Formula 1 and F1 Academy

Sports News

A deep dive into Formula 1 and F1 Academy

🏎️

November 29, 2024

Breaking down the similarities and differences between Formula 1 and Formula 1 Academy, including looking at the history and what to expect in the future.

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The GIST of It Podcast

Azzi Fudd chose Project B over Unrivaled — but why?

June 23, 2026

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Azzi Fudd chose Project B over Unrivaled — but why?

Azzi Fudd chose Project B over Unrivaled — but why?

Azzi Fudd is packing her passport, electing to join Project B, the new 5-on-5 offseason league that will make its grand debut in December. On today’s episode of The GIST of It, co-hosts Ellen Hyslop and Steph Rotz examine the current pro player landscape, now stuffed with options galore for women hoopers. One thing is clear: With an abundance of choices, this player empowerment era is here to stay.

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F1 announces plans for 11th team ahead of the upcoming Qatar Grand Prix

F1 announces plans for 11th team ahead of the upcoming Qatar Grand Prix

F1 announces plans for 11th team ahead of the upcoming Qatar Grand Prix

This weekend’s Qatar Grand Prix is the second-to-last race on the cal, but the biggest news out of the paddock is the arrival of a brand new team preparing to join the grid in 2026. Lights out, and away we go.

November 27, 2024

Red Bull’s Max Verstappen wins fourth straight World Drivers’ Championship

Red Bull’s Max Verstappen wins fourth straight World Drivers’ Championship

Red Bull’s Max Verstappen wins fourth straight World Drivers’ Championship

What happens in Vegas, wins a World Drivers’ Championship (WDC)...if you’re Red Bull’s Max Verstappen, that is. Here’s how he clinched the title this weekend.

November 25, 2024

Red Bull’s Max Verstappen eyes fourth straight World Drivers’ Championship at Las Vegas Grand Prix

Red Bull’s Max Verstappen eyes fourth straight World Drivers’ Championship at Las Vegas Grand Prix

Red Bull’s Max Verstappen eyes fourth straight World Drivers’ Championship at Las Vegas Grand Prix

The world’s fastest drivers are hitting the streets of Sin City this weekend, with only three races left on the calendar. From the championship battle to the ins and outs of the circuit itself, it’s time to go all in on Sunday’s 1 a.m. ET Grand Prix.

November 22, 2024

Red Bull’s Max Verstappen overcomes disappointing qualifying to win rain-soaked Brazilian Grand Prix

Red Bull’s Max Verstappen overcomes disappointing qualifying to win rain-soaked Brazilian Grand Prix

Red Bull’s Max Verstappen overcomes disappointing qualifying to win rain-soaked Brazilian Grand Prix

Yesterday’s Brazilian Grand Prix (GP) brought the drama as multiple weather delays, red flags, and investigations characterized a race weekend that also saw a career-best drive from World Drivers’ Championship (WDC) leader Red Bull’s Max Verstappen. When it rains, it pours.

November 04, 2024

F1 returns from four-week break with United States Grand Prix in Austin’s Circuit of the Americas

F1 returns from four-week break with United States Grand Prix in Austin’s Circuit of the Americas

F1 returns from four-week break with United States Grand Prix in Austin’s Circuit of the Americas

With four weeks passed since McLaren’s Lando Norris won the Singapore Grand Prix and only six races left in the season, F1 lands in the Lone Star State for the United States Grand Prix from Austin’s Circuit of the Americas (COTA) this weekend.

October 18, 2024

What we know about the F1 investigation into Red Bull team principal Christian Horner

What we know about the F1 investigation into Red Bull team principal Christian Horner

What we know about the F1 investigation into Red Bull team principal Christian Horner

Less than two weeks into the new F1 season and the grid is already jam-packed with controversy amid the continued fallout from an investigation into allegations of “inappropriate behavior” against Red Bull team principal Christian Horner.

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