After surveying 2.5K Americans this month, the National Research Group (NRG) published a study showcasing the growing appetite for women’s sports and identifying areas for improvement.

Trading cards are having a moment. Whether it was spurred by folks digging through their basements during the heart of the COVID-19 pandemic, a nostalgic longing for a bygone era, or some combination of the two, the collectibles craze is reaching a fever pitch.

Student-athlete groups have been pushing the envelope on player compensation, with both an antitrust violation complaint and a pay lawsuit against the NCAA making waves recently.

After the barrage of upsets last weekend and early this week, yesterday’s soccer polls sent several squads spinning, with some nabbing a rankings’ golazo and others sailing over the crossbar.

The college sports organization teamed up with creative agency Translation on Monday to modernize its branding and embed itself in “youth culture.”

Aramco became a global partner of the International Cricket Council (ICC) on Friday, significantly increasing the visibility of a company frequently involved in sportswashing efforts.

Today marks 10 years since the United Nations first celebrated October 11th as IDOG. While we celebrate every day, today we’re diving into what this holiday is all about, along with the benefits of (and the barriers to) sports access for girls around the world.

Sports organizations are still feeling the chill of crypto winter. According to a report, Crypto.com’s “marketing meltdown” in recent months has resulted in the digital currency exchange backing out of high-profile deals and owing payments to partners, including the NWSL’s Angel City FC.

The odds are stacked against sportsbooks in the Golden State. In a poll published by the UC Berkeley Institute for Governmental Studies yesterday, eligible voters in California will likely vote against two bills legalizing betting next month.

Another day, another sizable investment in women’s sports. Athletes Unlimited (AU) announced it raised $30 million from new and existing stakeholders on Thursday, a vote of confidence in the organization and in women’s indoor volleyball.

Friday was National Truth and Reconciliation Day in Canada, a day to honor the victims and survivors of Indigenous residential schools. And Monday, October 10th is Indigenous Peoples’ Day in the U.S.